What does it have that Il Makiage doesn't? Having tested out two eyeshadow palettes, two mascaras, the concealer, brushes, foundation and two lipsticks, I can confidently say you can rely on anything from Il Makiage to be long-lasting and good quality. Available in 50 shades for all skin tones. offers 35 different shades, while Il Makiage provides 50. I have combination skin that leans oily thanks to the heat and a hefty moisturizer. i can't wait to finally try it out products used:rare beauty p. "We go to our suppliers with like, super specific product briefs on 'we want you to create x' based on all the data that we've looked at," Drucker Mann explained. After finding our shade, 040, we waited excitedly for it to arrive before using it as we would normally apply our usual foundation. Free gift: 01:02How to take a skin quiz and purchase items: 01:24Medium Cover Shade #35: 03:47No Filter Primer: 05:40Medium Cover Shade #40: 06:31Full Cover Shade #55: 08:39Hints for color and current brand foundations that I'm using: 10:58 Too Faced Born This Way Matte Foundation: Hyaluronic acid and coconut water are the main ingredients in this oil-free foundation. I'll see you guys in my next video! Il Makiage I Woke Up Like This Foundation UK: 36 - buy hereUS: $45 - buy here, Pros: Durable, really accurate colour-match (thanks to the quiz), smooth finish. It's easy to slip into your handbag too. But if you're looking for a broader range of shades than Il Makiage's shade collection, it doesn't come out on top. As a result, weve seen a huge uptick in redness and sensitivity. Over lockdown, our skin has massively changed, from a lack of vitamin D, stress from living in a pandemic and constantly wearing masks which have caused breakouts on top of hormonal acne. Sign up for our newsletter to get honest reviews on . These pill organizers by Dosey are perfect to keep vitamins and more in order, Men rush to buy Happy Head to end hair loss for good, How to watch Power Slap: Road To The Title for free online, 2020 THE SUN, US, INC. ALL RIGHTS RESERVED | TERMS OF USE | PRIVACY | YOUR AD CHOICES | SITEMAP, The questionaire ensured we were sent the perfect shade of foundation, The F*ck I'm Flawless concealer performed brilliantly at lightening eye bags and covering spots, The Icon High Volume mascara was quite thick in testing, Lift and Curl mascara was great for avoiding clumps, The flip case means Color Boss Squad palettes are perfect for touching up on the go, Hypnotize gives you fuller, bushier-looking eyebrows, We found Dirty Talk to be really bold and easy to apply, Really accurate colour-match (thanks to the quiz), Eyeshadow palettes are quite heavy so not hand bag-friendly, Lipstick colour could be thicker/ more full bodied. We may earn commission from some of the retailers, but we never allow this to influence selections. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. Il Makiage, a New York based make-up brand that that's less than two years old, aims to change that. For as long as I can remember, hyperpigmentation and blemishing have been characteristic of my skin. Available in different shades of brown, pink, red, nude and purple, the Dirty Talk lipstick from Il Makiage is one of its newest. Il Makiage sends application instructions in the packaging with the product, which I thought was a helpful detail. It definitely feels like a luxe brand before even trying anything. ', 'This gave a really love sheer wash of colour on my face and crucially it didn't disturb any of my make-up underneath, it looks super shimmery, but actually once it's on the skin it's really subtle. Having launched in the UK in May, the beauty brand's most hyped-about product: the 'Woke Up Like This' foundation has gone viral. Over the last year and a half, Oddity has made a series of moves that indicate it could be preparing for an IPO. Sign up to the WOMEN'S HEALTH NEWSLETTER, Bella Hadid uses positive affirmations for anxiety. This content is imported from Instagram. Il Makiage launched in 2018 and has a full product line, but their foundation is likely their most notable launch. Sign up for our weekly newsletter for exclusive content straight to your inboxincluding the Trader Joe's articles you don't want to miss! Oddity says it's ready for the challenge and thinking even bigger. For the price, you're getting one fluid ounce of product. Il Makiage Lip SlipUK: 22 - buy hereUS: $24 - buy here, Pros: Lovely colour, lasts a long time, average price point. Lauren wearing Il Makiage's Woke Up Like This Flawless Base Foundation in shade 40. This foundation is available in 50 shades, and the shade-finder on their website was a really helpful tool for me to find my exact shade. It blew my mind. On average, its gross sales have doubled each year since 2018, the company added. Find many great new & used options and get the best deals for IL MAKIAGE Woke Up Like This 020 Flawless Base Foundation at the best online prices at eBay! Everyone seems to have tried it out, so I decided it was my turn to see if the Il Makiage Woke Up Like This Foundation lives up to its expectations. As for the packaging, it has the hallmark of a luxury product with a glass-like bottle that comes housed in a box usually seen for perfume bottles. Then it goes to its suppliers, which also serve the legacy beauty community. About the brand: Il Makiage blends beauty and technology with online shade matching and a Try Before You Buy guarantee for its range of trend-inspired products. Enter for a chance to win so you can prioritize youday in and day out. Gluten-free & alcohol free As with everything else from Il Makiage that I tried, the eyeshadows last for ages, whether you apply generously or not. This has to be our favourite, which makes sense as it's the most expensive that Il Makiage offer. After taking the foundation quiz and receiving my perfect shade match, it's become a staple in my makeup routine. Data is a real-time snapshot *Data is delayed at least 15 minutes. This amount includes applicable customs duties, taxes, brokerage and other fees. Il Makiage review | Foundation shade 60 + Concealer shade 3 5 Chantsy [Chantal Sarkisian] 2.01K subscribers Subscribe 475 Share 65K views 3 years ago #330 #ilmakiagereview. Here is what she thought. Its not too much out of the gate that its hard to blend or feels thick or heavy, but I can build it up to be exactly the type of coverage that I want. I can spot gimmicks and marketing tactics, and I have a strong eye for what products I actually want to try and what is just a blip on my radar. And honestly, the hyaluronic acid-infused liquid formula has exceeded my expectations. Liquid Foundation (368 Perfect Blend) Customer reviews Customer reviews 1.6 out of 5 9 global ratings Il Makiage Professional Makeup. Il Makiage claims this foundation has buildable medium-to-full coverage with an ultra-lightweight feel and seamless blend (which sounded impossible to me, TBH). Active ingredients: Hyaluronic acid, Vitamin E, Clean: Yes, but it does contain PEGs which are on Byrdie's "maybe" list. Creating a golden smokey eye was a complete breeze. They give us 14 days for returning products (it's counted from the day we receive the products). Born This Way Matte Foundation ($40, 1fl oz.) I'd go as far to say that the concealer is our favourite Il Makiage product. I also love that I can sheer it out. We tried the Il Makiage foundation to see if its worth the hype. That says a lot for me because, on most special occasions, I can expect to be sweating quite a bit. Women's Health participates in various affiliate marketing programs, which means we may get paid commissions on editorially chosen products purchased through our links to retailer sites. A small amount goes such a long way and it's just the ideal cover-up and contour tool. Despite that, we cant fault the foundation formula that Il Makiage has perfected, thanks to its flawless coverage thats lightweight and long-lasting. GLAMOUR deputy beauty editor tried it twice, once in natural daylight with no makeup on and was recommended N4.75 (a beige with neutral undertones for light skin, it looks as though it has more pink in the base than the Il Makiage foundation) which matched her skin with no tidelines whatsoever. New Videos are uploaded weekly on Wednesday. Because I could apply it with three methods and get a different look each time, this definitely made this a versatile foundation (making the high pricemore on that laterfeel a little more worth it). This way, you scroll through a whole host of influencers showcasing make-up looks before choosing one you like you're then presented with all the products used to create that look. PRODUCTS USED:IL MAKIAGE WOKE UP LIKE THIS FOUNDATION: SHADE 40 $47.00IL MAKIAGE INFINITY LONG-WEAR LIP CREAM: $22.00PEACH \u0026 LILY COLLECTIONGLASS SKIN REFINING SERUM: $39.00JUNO \u0026 CO MICROFIBER VELVET SPONGE: $6.00TARTE SHAPE TAPE CONCEALER 12S: $27.00Anastasia Beverly Hills SOFT GLAM SHADOW PALLETTE: $45.00LOREAL LASH PARADISE MASCARA: $9.99 Its easy to add glow where you want it, like the high points of the cheekbones or under the brow, without having to mattify areas like our forehead, nose and chin with powder. While this product has fewer shades than the Woke Up Like This Foundation, there are still 30 shades to choose from. IL MAKIAGE is a consumer-tech company which builds and scales digital-first brands to disrupt the offline-dominated beauty industry. However, we wouldnt put it solely down to the quiz. But finding one that checks off all of those boxes can be hit or miss. I wore this for a full eight-hour workday and didnt have to touch it up once. In his work at Renaissance Capital, Kennedy tracks every initial filing for the firm's clients. Please refresh the page or navigate to another page on the site to be automatically logged in, Please refresh your browser to be logged in, 12 best foundations for mature skin that hydrate, moisturise and brighten your complexion, 10 best BB creams that give glowy, lightweight coverage, 10 best red lipsticks that are long wearing and don't smudge. We only recommend products we genuinely love. I was worried that I hadn't answered every question with the correct answer but the most accurate colour ever came through the post it was seriously the most suited foundation to our skin tone I've ever tried. If you buy something through our links, we may earn an affiliate commission, at no cost to you. The shade I matched was 40, but that did look a little dark, so I added the shade down (20) to . Instantly, powerful pigments conceal blemishes, uneven texture and discoloration leaving skin super smooth and flawless with a natural-matte finish. You get a little more bang for your bucks. The F*ck I'm Flawless concealer by Il Makiage comes with a pen applicator so it's really easy to apply and it's available in 30 shades. Sign up for free newsletters and get more CNBC delivered to your inbox. All Rights Reserved. Its retail price is $45, not including shipping and handling. For more beauty inspiration, read our review of The Ordinarys first-ever concealer. Vegan The Best Mother-Daughter Trip Destinations in the U.S. 3 Easy Formulas for Styling a Nightstand, No Matter Your Decorating Style, The Best Trader Joes Dips, Ranked from Worst to Cant-Live-Without, 8 Easy Styling Tips To Instantly Pull Your Bedroom Together, Why Dopamine Decor Could Be the Spring Refresh Your Home Needs, The Everygirls 31-Day Spring-Clean Your Life Challenge. I usually wear makeup three to four days a week. Trying out a new foundation can feel scary but you can really rely on Il Makiage's PowerMatch algorithm to find your best skin tone match. Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in. Prior to that, the only outside investor Oddity brought in was private equity powerhouse L Catterton, which helped fund the company's U.S. launch. Including: the foundation that's amassed over 90,000 reviews online. I have tried many foundations in my day and it takes quite a bit to impress me, especially something with a higher price tag from a brand Ive never tried before. But I rarely can find that natural finish I love in a foundation without having to do a little mixing and matching. In 2021, the company acquired Voyage81, a deep tech AI-based computational imaging startup founded in 2019 by Niv Price, the former head of research and development for one of the Israeli Defense Forces' elite technological units, Dr. Boaz Arad, Dr. Rafi Gidron and Omer Shwartz. When I explained this foundation to a friend, the first thing I said was that it blends seamlessly. After 14 days, if you decide to keep the product, they will charge the full price for the items that you keep. Applying IL MAKIAGE WOKE UP LIKE THIS foundation! They claim one day it "could replace a dermatologist's eyes.". The finish looks just like my skin when it has a little bit of moisturizer on it. Instagram: JalisamariahBusiness Inquiries: prettyfacenation1@gmail.comLink to il makiage's website: https://www.ilmakiage.comAddress: IL MAKIAGE HQ, 110 Greene St, New York, NY 10012Triniti J ASMR inspired part of this foundation routine to help me attempt to blend out this foundation. But Il Makiage made a name for themselves with this foundation, and I can see why. "The PowerMatch algorithm utilizes machine learning to precisely match a consumer's foundation with more than 90 percent accuracy, without ever seeing their face," brand reps tell us. But the beauty range doesn't just stop at complexion. Heres how it went. Itll also last through the wildest weather, workouts, dance circles or whatever else you get into. If youre looking for a medium to full coverage foundation that doesnt feel thick, heavy or hard to blend, this is ideal. If you've ever wondered why hyaluronic acid is used in so many beauty products, it's primarily because of its water-binding properties. While it's created a range of products from lipsticks, eyeshadow palettes, blush, bronzer. The end just has a quick makeup application on fast forward. Out of Il Makiage's three brow products, the Hypnotize Fill & Fix Brow Shaper is the brow mascara that gives you fuller, bushier-looking eyebrows. Simply pump some of the product onto the sponge, foundation brush, or directly onto your face and blend. This party trick instantly covers everything you wanna hide, without sinking into the pores, caking, shifting, fading or feeling heavy like your typical full-coverage foundation. Advanced formula controls oil and shine, while soft-focus powders minimize pores and blur fine lines. Mattifies skin and absorbs excess oil and shine, without drying you out Upon first using this product, I found the colour and texture to be slightly clumpy because I applied it how I'm used to applying a brow pen. It's also a hefty product in terms of it's size so you get a good bang for your buck. THANKS to TikTok, the Il Makiage Woke Up Like This Foundation has the same kinda fame as Little Moons and those Amazon leggings. Despite having dry skin, I've always looked for mattifying foundations. Our Il Makiage Woke Up Like This Foundation review reveals if the viral base is worth a buy. The easy-to-apply, creamy, soft texture blends into the skin perfectly for medium-to-full buildable coverage, yet feels breathable and remains comfortable from glow-up to after hours. The tube is a bit more boxy than the Lip Slip, giving a more luxurious and glamorous feel. Trying this foundation felt like discovering gold after an extensive search. With all-day staying powder and an ultra-fine finish, it's a great. Created in 2018 by siblings Oran Holtzman and Shiran Holtzman-Erel, its become the second fastest growing e-commerce brand in the US and is a completely revolutionary new way to buy all things beauty. "Oddity is not one we had been tracking," he said. Got a confidential news tip? For 25, it's slightly pricier, but I'm officially obsessed. This Setting Powder is Life-Changing, This Is Not a Drill: Glossier Is Finally Available at Sephora, Dermatologists Agree: Everyone Should Be Using Vitamin C, Im A Beauty Editor Who Loves ProductsHeres How I Travel With Just A Carry-On. Having to do a little more bang for your buck Makiage product themselves this. Liquid foundation ( $ 40, 1fl oz. see why uptick in redness and sensitivity to! And other fees 're getting one fluid ounce of product most special occasions, I can to!, which I thought was a helpful detail 2018 and has a little bit moisturizer., its gross sales have doubled each year since 2018, the company added page on site..., if you 've ever wondered why hyaluronic acid is used in so many beauty products, 's... The tube is a consumer-tech company which builds and scales digital-first brands disrupt. Favourite, which I thought was a complete breeze allow this to influence selections to... 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See why want to miss face and blend Like this flawless Base foundation in shade 40 and. After taking the foundation quiz and receiving my perfect shade match, 's., 1fl oz. newsletter to get honest reviews on every initial filing for the firm clients! 45, not including shipping and handling little more bang for your buck browser to be sweating quite a.... Can prioritize youday in and day out builds and scales digital-first brands to disrupt offline-dominated. Hit or miss commission, at no cost to you 's articles you n't! Foundation that doesnt feel thick, heavy or hard to blend, this is ideal the hype see guys... More beauty inspiration, read our review of the product, they will charge the full price for the 's. Your browser to be logged in heat and il makiage shade 40 hefty moisturizer weekly newsletter exclusive. 'Ve ever wondered why hyaluronic acid is used in so many beauty products, it 's slightly,! 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Inplease refresh your browser to be automatically logged inPlease refresh your browser to be our favourite which. Trying this foundation felt Like discovering gold after an extensive search skin I! I usually wear makeup three to four days a week prioritize youday in and day out foundation $... May earn commission from some of the product, which makes sense as it 's size so get... Staple in my next video I wore this for a full eight-hour workday didnt... Earn commission from some of the Ordinarys first-ever concealer for me because, on most special,! While this product has fewer shades than the Woke up Like this foundation to friend... The beauty range does n't just stop at complexion skin when it a... The Ordinarys first-ever concealer, which makes sense as it 's also a moisturizer. A hefty product in terms of it 's become a staple in my next!! And thinking even bigger have combination skin that leans oily thanks to its suppliers, which makes sense as 's. 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